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Advisory
Link
Fall 2008
Newsletter |
1408 Melody
Breeze Ct.
Roanoke, TX 76262
817-379-0956
http://www.advisorylink-dfw.com
news@advisorylink-dfw.com |
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INDEX |
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What’s New with Advisory Link? |
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Women in High Places in
Law Enforcement |
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Trend Watch |
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Quarterly Tip |
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The Holistic Approach to Enhancing ROI |
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Check Out Our Website and Blog |
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Kudos |
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Advisory Link has been focusing on our Exec-U-Link program the last few
months.
Our
Exec-U-Links are peer coaching groups which are professionally
facilitated to insure that each member receives the maximum benefits for
both their time and financial investments.
Exec-U-Links are limited to 12 members who meet three times a
years to discuss issues important to them. Our agendas provide an
opportunity for each member to receive valuable feedback from very
successful Women Business Owners (WBOs) and executive woman in a
confidential, non-confrontational and highly productive meeting. Our
entire meeting focuses on the members and their issues, challenges, best
practices and successes.
Three of
our Exec-U-Links are:
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Women Executives and Business Owners (WEBO)
This Exec-U-Link is comprised of high-level corporate executives and
exceptional women business owners (WBOs). They have been together
since 2001 with new members added when needed. The issues discussed
are diverse, the camaraderie continues beyond meetings and the value
is evident to both the women and their companies. They experience
professional leadership development and personal growth, discover
solutions and realize they aren’t alone in their challenges.
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Automotive Women Dealers (AWD)
The Automotive Women Dealers'
meetings link women who are involved in the day-to-day operations of their
dealerships. They share advice, experiences and expertise with other
extraordinary women dealers who care about one another and their dealerships’ success.
The concepts they take away increase productivity, provide tangible bottom line
results in their dealerships and reenergize them.
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The Women Initiatives in Corporations (WIC)
Our newest Exec-U-Link, which is still in formation, will link
passionate, high-level corporate executives who have direct
involvement in the advancement of women within their organizations
through structured meetings, networks, mentor programs and other
means of support. The full-day agenda will be tailored to the
specific needs of the members and result in high energy discussions
of best practices, business issues and measurements of success.
If you or someone you know would like to know more about participation
in this unique program in 2009, please let me know at
gerry@advisorylink-dfw.com
or call 817.379.0956. Click
HERE to get
more information on our
Exec-U-Link
program.
Additionally, Advisory Link is contributing more articles to online and
print publications. We are also scheduling presentations for 2009 at
conferences and meetings. Three of our new topics are:
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“Defining Women’s Leadership Role”
based on my upcoming book, Leading the Way to Success, which
is co-authored by Jack Canfield, Jim Kouzes and Dr. Warren Bennis. This topic
will talk about what women should do, what corporations must do and
how having more women in upper management will increase a company’s
talent and market share.
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“Marketing
to Generational Women: The Differences Between Millenniums, Gen Xs,
Gen Ys and Baby Boomers.” This will discuss who has the money, how
they are spending it and how you can get your share.
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“The New Marketing to Women:
Selling to Both Men and Women” will present innovative thinking and
easy-to-implement techniques for companies whose products have
primarily been sold to women, such as laundry detergent, and now
realize the value of selling to men as well. It will talk about how
to attract men consumers while increasing sales to women.
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Since the 19th
century, women in America have worked in law enforcement. However, until
the women's lib movement of the 1970s, they held primarily clerical and
dispatcher roles. Popular television shows
like “Cagney and Lacy” and “Charlie's Angels”
that glamorized women as cops
and detectives changed people’s perception, but the
percentage of women in the total police work force was still very low. Finally,
civil rights and affirmative action laws paved the way for women to
assume law enforcement jobs that had been traditionally held by men and
to move up the ranks.
Only a few of the
dedicated law enforcement professionals are highlighted below. Many more
exist, such as Chief
Elizabeth M. Watson, who began her 17-year police career riding a beat
in Houston, TX and Sue Rahr, who is a 28-year
veteran of law enforcement and King County's first female Sheriff. |
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Cathy L. Lanier,
the first female Chief of Police with the
Metropolitan Police Department of the
District of Columbia (MPDC), heads one of the ten
largest departments in the country. Lanier joined the MPDC in
1990 as a foot patrol officer. Within six years she was promoted
to Lieutenant. Subsequently, she advanced to Inspector and
placed in charge of the Department's Major Narcotics Branch/Gang
Crime Unit. In April 2006 she became the Commander at the Office
of Homeland Security and Counterterrorism, Office of the Chief
of Police in MPDC, overseeing, among other things, the bomb
squad and the emergency response team. She is a true
role model. She overcame significant obstacles by raising
herself from being a high-school dropout and unwed mother to
obtaining advanced academic degrees from Johns Hopkins University
and the
Naval Postgraduate School.
She completed a Masters in Security Studies; her thesis was
Preventing Terror Attacks in the Homeland: A New Mission for
State and Local Police. She also attended the
John F. Kennedy School of Government at
Harvard University and is a
graduate of the
FBI's National Academy and
the
University of the District of Columbia. |
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Julie L. Myers,
Assistant Secretary for U.S. Immigration and Customs Enforcement
(ICE), leads the largest investigative component of the
Department of Homeland Security and the second largest
investigative agency in the federal government, with more than
15,000 employees and an annual budget of more than $4 billion.
Prior to her appointment by President Bush in 2006, Myers served
as special Assistant to the President. She was also nominated
for and unanimously confirmed by the Senate to serve as
Assistant Secretary for Export Enforcement at the Department of
Commerce. In this capacity, she supervised a nationwide law
enforcement agency that specialized in export control violation,
both civil and criminal. Ms. Myers also served as the Chief of
Staff for the Criminal Division at the Department of Justice and
as a Deputy Assistant Secretary for Money Laundering and
Financial Crimes at the Treasury Department. Before joining
government service, she was an associate at Mayer, Brown & Platt
in Chicago, Illinois. Myers received her J.D. degree from
Cornell Law School. |
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Ethel and Marlo McGuire
are the first mother-daughter FBI’s Special Agents. Special
Agent Ethel McGuire, in addition to being an Assistant
Special-Agent-in-Charge, is Executive Manager of the
Counterterrorism Branch of the FBI Field Office in Los Angeles.
She manages six supervisors, overseas Special Agents and task
force officers of three resident agencies and manages six squads
within the Los Angeles Joint Terrorism Task Force. Ethel was a
teacher in Memphis, TN and a retail executive manager for
Target, before joining the Bureau. She has been there more than
20 years. Special Agent Marlo McGuire is in the FBI Field Office
in Oakland, CA, where she discusses case developments with
colleagues and supervisors, talks to confidential sources,
conducts investigations, gathers evidence and assists in the
prosecution of cases. Marlo’s decision to follow
mom into the Bureau occurred when she participated in an
internship program at a FBI field office during high school.
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Teresa C. Chambers
was the first women to be named to the post of U.S. Park Police
Chief and the first woman to head a federal police agency. Prior
to that, she was Chief of Police of the Durham, NC Police
Department. Chambers worked for 21 years for the Prince George’s
County Police Department in Maryland, beginning as a Police
Cadet in 1976. She brings strong academic credentials to the
job, holding a Masters Degree in Applied Behavioral Science from
Johns Hopkins University in Baltimore, where she graduated Summa
Cum Laude. An advocate of thorough police training, Chambers has
completed courses at the FBI’s National Executive Institute and
the FBI’s National Academy, as well as the Chiefs Program of the
Maryland Police Training Commission. Her accomplishments include
development of a Special Investigations Division, designed for
rapid deployment to areas needing increased police presence,
resulting in a reduction in violent and property crimes.
However, in 2003 Chief
Chambers was fired for stating that the lack of employees and
resources made the parks unsafe. She is now Chief of the
Riverdale Park Police Department. |
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Gayle Moore,
Vice President, Director of Corporate Security, is the head of
the MGM Studio’s Security Services. Early in her career, she
worked with the Bureau of Alcohol, Tobacco and Firearms (ATF) as a
Special Agent. Later, she joined the Secret Service and stayed
there for the next 20 years. Her protection duties included
covering many foreign dignitaries and Presidents Ford and
Clinton. Moore was also assigned to criminal investigations in
the Treasury. She did Protective Intelligence work – the art of
profiling a mentally ill person who makes threats against the
President, dignitaries or movie stars. Her last few years with
the Secret Service were served in L.A. where she supervised 12
Special Agents assigned to the Bank Fraud Squad. In August of
2002, Moore retired from the Secret Service to start a new phase
in her career – head of security for MGM Studios. |
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Beth Arthur,
of
Arlington County, VA, is one of only about 30 women
sheriffs across the country. Throughout her career, Arthur has
tackled issues in corrections and jail management that overlap
women’s issues surrounding equal opportunities, health and
safety and women’s interaction with their children. She
instituted a program called “Read Me a Story” that allows women
to read books on tape to their children. She also opened the
detention area to contact visits between inmates and their
children during the winter holiday season and on Mother’s Day
for those charged with or convicted of nonviolent crimes. In
2002, Arthur was named one of three “persons of vision” by the
Arlington Commission on the Status of Women. To protect all
inmates, but primarily women, she instituted training programs
for staff on sexual misconduct as well as a zero-tolerance
policy of sexual conduct between staff and inmates. |
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Penny Harrington
spent 23 years in policing. She rose thought the ranks in
Portland, OR to become the first woman Police Chief of a major
city in the U.S. In her career, prior to being Chief, she filed
40 sex-discrimination complaints against Portland's police
bureau, consistently winning them. Harrington was appointed
Chief in January 1985, but
served for only six months before resigning amid charges that
her husband had alerted a suspect in a major cocaine case. In
her short tenure, she reduced burglary by 8%; reduced citizen’s
complaints by 30%; increased narcotics arrest by 33%; developed
a plan to begin the design and implementation of a Community
Policing philosophy and implemented training programs on
Cross-Cultural Communications to improve relations with the
minority communities. During her career, she served as director
of the National Center for Women and Policing and volunteered
hundreds of hours as a member of the Women's Advisory Council
assisting the Los Angeles Police Commission in bringing about
reform through the hiring of more women officers. |
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Mary Ann Viverette,
of the Gaithersburg Police Department in Maryland, was appointed
Chief of Police in 1986. Chief Viverette is a Past President of
the International Association of Chiefs of Police (IACP), which
is the oldest and largest law enforcement leadership
organization with over 20,000 members worldwide. She is also a
member of the Maryland Chiefs of Police Association. Viverette
was Vice President of the
Commission on Accreditation for Law
Enforcement Agencies (CALEA)
in 2005 and 2006. Her Department has won the National League of
Cities “Livability Award” for its citywide community policing
efforts. Chief Viverette holds a Bachelor of Science degree in
Law Enforcement/Criminology and a Masters Degree in Human
Resource Management from the University of Maryland. She
graduated from the FBI's National Academy in
1988. |
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Patty Jaye Garrett Patterson
is the
first female Chief of Police in the history of the City of
Sumter, SC as well as their first African-American Chief of
Police.
She was the first female
from Sumter City/County Law Enforcement to graduate from the
FBI’s National Academy and the first female African-American
Criminologist Instructor at the South Carolina Criminal Justice
Academy. In 2007, she became president of the National
Association of Women Law Enforcement Executives (NAWLEE). She
has
also served as President of South Carolina Police Chiefs
Association. Patterson has received numerous awards including NAWLEE/Motorola Women Law Enforcement Executive of the Year
Award, The University of South Carolina Sumter Alumni
Association Distinguished Alumni Award and recipient of the 1995
Strom Thurmond Award for Excellence in Law Enforcement and
Police Officer of the Year. She was one of seven recipients
inducted into the South Carolina Black Hall of Fame in 2002. |
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Caroline Hutchison
joined the Carrboro Police Department in NC in 1984 and was
named Chief in November 1998. She received a degree in 1981 from
Duke University, graduating with honors in both sociology and
Spanish. Hutchison was one of only four female recruits in a
class of 26. She was the first woman Captain and is now the
first woman Chief of Carrboro. She overcame a vocal cord
disorder called spasmodic dysphonia that resulted in her having
a weak, quivery and soft voice. Hutchison, who had been living
with a female partner for a number of years, became pregnant
prior to becoming Chief. Two years into her tenure as Chief,
Hutchison’s family arrangements became an issue when she
publicly battled to retain domestic partner benefits for her
partner and their children. Her two children include a son who
is her partner’s biological child and her daughter who is her
biological child. |
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Technology
has changed our world in many ways, and will continue to every day. The
younger generation oftentimes prefers to text message rather than have
face-to-face conversations. Information, private and otherwise, is
readily accessible to everyone. Social networks permeate our internet
landscape. Many sites such as LinkedIn have a large number of business
people, including boomers, as frequent users. Blogs are growing
exponentially. Technology has allowed large corporations to let many
employees work from home. This has proven to be prudent financially,
created more flexible work hours and is a real benefit to everyone.
A few Fun Facts to ponder. There are more than
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12,000,000 blogs and new ones have probably started while you were
reading this newsletter
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70,000,000 unique users of Facebook
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50,000,000 internet users who check their email at least five times
a day
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12,000,000 Blackberry devices in use
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76% of all emails worldwide is considered SPAM
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Brand You. Brand Your Company.
So much attention is being paid to branding in corporations and the
media. When people think about you, does their vision match who you are
or want to be? If not, take some time to focus on branding you. This is
different from branding your company, although they certainly should
complement each other. Tom Peters and others have written a lot about
and produced numerous seminars on branding. Your individual brand is
important and should be clear to you and to others. If you are unsure of
yours, start now by learning and doing more to make the Brand You
transformation happen. |
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The Holistic Approach to Enhancing ROI |
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For years I have worked with corporations to market and sell their
products more effectively to women. I have also helped them learn to
recruit, retain and promote women within their organizations. After
years of experience, I realize to achieve the best results, both
processes should be integrated. The synergy created by the whole is
definitely greater than when either piece is done separately.
By helping women in your organization climb the corporate ladder and
develop sound leadership skills, the culture will change and many
paradigms of the past will shift. This will allow for more open
communication between the genders and a better work environment for all
employees. Meanwhile, women consumers will be more attracted to your
company and marketing plans will be adapted to better fit their needs.
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The above
article is just one of the many informative brief commentaries on
my Blog. I
welcome your comments on any of my blog commentaries, as well as ideas
on what you would like to see in future Blogs.
http://advisorylink-dfw.com/MarketingToWomen
On our website (www.AdvisoryLink-dfw.com)
you will find information on our
ExecULink groups,
Women's
Advisory Board programs, numerous
Facts On Women
resources, and a lot more.
When you visit our website,
check out the Marketing to Women or Employing
Women brief quizzes on the home page, as well as the Facts about Women section.
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Kudos go to several women who have achieved not only
success in their own companies, but have recently been asked to
serve on corporate Board of Directors. These women are just a
few of the many who have been appointed in 2008. |
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Nina Vaca
and
Jacqueline Kane
were named to
the Comerica Board
of Directors,
which is
headquartered in Texas. Vaca (pictured left) is CEO of Pinnacle
Technical Resources Inc. and Kane (not pictured) is a Senior
Vice President of The Clorox Company.
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Dianna Morgan
was appointed to Chesapeake Utilities Corporation Board of
Directors, which is headquartered in Delaware. Morgan is a
former Walt Disney World Company Executive. |
Elizabeth Smith
has joined the Staples, Inc. Board of Directors, headquartered
in Massachusetts. Smith, who holds an MBA from Stanford, is
President of Avon Products Inc. |
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Marissa Peterson
was named to the Board of Directors of Humana Inc., which is
headquartered in Kentucky. Peterson is a former Executive Vice
President of Sun Microsystems Inc. |
Dr. Beverly Daniel Tatum
was appointed to the Board of Directors of Georgia Power,
headquartered in Georgia. Tatum is President of Spelman College |
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Kim Feil was named Chief Marketing Officer of Walgreens.
Prior to her promotion, she served as Senior Vice President and
Chief Marketing Officer of Sara Lee North America. |
Marlene Lynch Ford
recently was honored as the Ocean County Women's Advocate of the
Year by the Ocean County Advisory Commission on the Status of
Women. |
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Donna Mullen Good,
CEO of the Center for Women & Enterprise, has been awarded the
Massachusetts 2008 Women in Business Champion by the Small
Business Association. |
Lisa Pierce
won the 2008 ATHENA award presented by The Greater Springfield
Illinois Chamber of Commerce at its 23rd Annual Small
Business Awards. |
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In each newsletter I want to
congratulate a few people for their outstanding achievements or
special recognitions they have received. If you have been honored,
published or have another item of interest, please let me know so I
can share it with others.
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Click
HERE to download a copy of this newsletter in PDF format. |
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