Automotive Women Dealers Exec-U-Link Meeting

When:

Schedule:

	Day 1	6:00 PM	9:00 PM		Cocktails, Dinner and Networking Location TBA
	Day 2	8:30 AM	12:00 PM		Morning Meeting
		12:00 PM	1:00 PM		Lunch
		1:00 PM	4:00 PM		Afternoon Meeting

Who participates:

The Automotive Women Dealers' meetings link together dealership owners and general managers who are involved in the day-to-day operations of the business to share advice, experiences, expertise and best practices in a venue they can find no where else.

The group is limited to 12 carefully selected women who possess:

• Creativity and innovation

• Drive and persistence

• Trend setting ideas and actions

• A high level of credibility/visibility in their professions

• Shared interest in a number of issues.

Meeting Agenda:

The agenda focuses on each members’ individual issues, ensuring that each member receives the maximum benefits from the group. Examples of some meeting discussions include:

Recruiting, retaining, mentoring and promoting employees Growing revenue and profits Marketing products and service Where to find good employees Successful development and maintenance of systems and procedures Balancing business demands with your personal life Being a leader in a male-dominated industry Shaping the future of women in the automotive industry

Increasing gross in parts and service Dealing with skyrocketing health care costs Maintaining security and confidentiality of customer information Effective marketing, advertising and promotions Building loyal customers by providing extraordinary, but affordable service Handling today’s automotive industry challenges Scheduling service appointments and sales prospecting Succession planning Managing the used car department

For additional information or to apply for membership:

Contact Us

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What Members Say:

Busy professional women are drawn to the group and make it a priority, even on their crowded schedules.

Owner Principal, Ed Moses Dodge

"When I attend the Automotive Women Dealers meetings I'm surrounded by other women in the automobile business who share the same experiences I do. We can speak freely about any subject from our own perspective. I feel that we think as a group, not as an individual, bringing together many years of experience and wisdom. When I attend manufacturer sponsored meetings, the audience is approximately 98% men, it's like a man's club.

There have been several discussions beneficial to me; one was about the business transition to our children. The brainstorming we had about customer retention in the service department and the pay plan for service advisors was equally beneficial. I usually get one or two things out of every discussion we have."

Owner Principal, Acura of Pasadena

"Automotive Women Dealers' Exec-U-Link is the first venue of its kind and is the only forum for women dealers to work together and exchange ideas. In an industry that has been so traditionally male dominated, it is helpful to share my ideas with the other women dealers who are involved in the day-to-day operations of their dealerships. It is a unique opportunity to get fresh perspectives and have open, honest, non-judgmental conversations. It has been inspiring to hear how other women dealers solve business challenges, deal with a variety of issues - from old stereotypes to customer service issues - and to analyze what they do differently from me and how I can do things better."

Owner Principal, McKay Family Dodge

"Great resource of dynamic female dealers representing various franchises and different geographical locations throughout the country.

While the day-to-day dynamics of operating an automotive dealership do not vary between male and female dealers, it is wonderful to just be able to discuss the business with other female dealers. The Exec-U-Link group affords me this opportunity."

About Gerry Myers:

Gerry Myers is CEO, president, and co-founder of Advisory Link. She has spent years working with corporations on successfully marketing to women. Active in community and civic organizations, Myers is past president of NAWBO and the Automotive Women Network in Dallas/Fort Worth. She has served on the advisory boards of Women's Leadership Exchange, Women's Resource Center of the Dallas Metropolitan YWCA, Girls Inc., and University of North Texas Department of Marketing & Logistics, to name a few.  In addition, she is a graduate of both Leadership America and Leadership Dallas.

Gerry is a regular contributor to Dealer Magazine and has written many articles and been featured or quoted in numerous national publications including The New York Times, American Demographics, The Financial Post, The Dallas Business Journal, Honolulu Weekly, Toronto Star and Marketing News. She is also the author of the book Targeting the New Professional Woman: How to Market and Sell to Today's 57 Million Working Women.

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